July 30, 2010
 


InterChina’s Strategy Practice supports our clients better understand and penetrate their markets in China. With over 14 years of experience, we have conducted in excess of 400 projects, and have more than 20 specialist consultants based out of our offices in Beijing, Shanghai and Shenzhen.

  • Strategy Services: InterChina’s Strategy Practice supports our clients develop understanding and insight into their markets, identify entry points and prioritize target markets, design value propositions and route-to-market structures, as well as participate in the initial stages of the rollout.
     
  • Client Needs: InterChina works with clients who have recognized the importance of making the right strategic decisions at the first time of making them. Given the size, complexity and opaqueness of the Chinese market, our clients are seeking external expertise in their strategy development process.
     
  • Our Advantage: As a management consultancy that originated in China rather than the West, the methodologies developed and deployed by InterChina’s Strategy Practice are all ‘homegrown’. This includes a focus on fieldwork, ongoing interaction with the client, as well as iterative testing.

To learn more about our Strategy Practice, please select from the index on the left.