Senior Leadership

Simon Zhang is InterChina's Managing Director of Strategy Practice, and a member of InterChina's Management Committee. He is based out of InterChina's Shanghai office.

Throughout his 15 year work history in marketing and consulting, Mr. Zhang has had extensive experience in market research, opportunity assessment, strategy formulation, lobbying strategy, business plan formulation and investment advisement. He has served clients in the automotive, chemical, energy, renewable energy, environment, machinery and F&B industries. At InterChina Consulting, he has also supervised and managed over 70 strategy projects in which he has helped to advise both global Fortune 500 and medium sized foreign companies on their strategic needs in China and globally. Mr. Zhang currently assumes the leadership of both InterChina's Chemical Sector Group, and its Clean Tech Sector Group. Mr. Zhang also regularly publishes articles on these sectors.

Prior to InterChina, Mr. Zhang began his career at Sinopec, where he initially worked in marketing before advancing to management. Mr. Zhang holds an MBA from Cranfield School of Management in the UK, and also Associate membership status at the Chartered Institute of Marketing (ACIM).